{"id":1412,"date":"2010-01-12T14:19:11","date_gmt":"2010-01-12T21:19:11","guid":{"rendered":"http:\/\/www.bspcn.com\/?p=1412"},"modified":"2010-01-12T14:19:55","modified_gmt":"2010-01-12T21:19:55","slug":"10-innovative-ways-to-use-twitter-for-business","status":"publish","type":"post","link":"http:\/\/localhost\/wordpress\/2010\/01\/12\/10-innovative-ways-to-use-twitter-for-business\/","title":{"rendered":"10 Innovative Ways To Use Twitter For Business"},"content":{"rendered":"
Written by Andra Picincu<\/a><\/p>\n Increasingly more companies use Twitter for business \u2013 to do market research, do brand advocacy and reputation management and provide selected highlights from a conference or event. Twitter<\/a> allows them to expand their brand and thus generate new opportunities.<\/p>\n In this article, Mahendra shows you how you can integrate Twitter into your Powerpoint presentation and receive instant feedback<\/a>. Steven has written about using hashtags effectively<\/a>. And also, you can learn more about Twitter Lists<\/a> to follow people more closely.<\/p>\n But to be more innovative in the use of Twitter for a business setting, here are 10 useful tips.<\/p>\n Using Twitter, you can join topic groups related to your business and career and gain valuable information from scanning others\u2019 tweets. Your company will gain new customers and potential partners. Do a search for keywords related to your product on Twitter Search and then follow the users.<\/p>\n Anyone can use Twitter to build a personal brand. Your customers and prospective clients will perceive you as an approachable social personality. Twitter is designed to establish consistent and deeper relationships for future benefits.<\/p>\n If you hold free workshops, seminars or web meetings; let people know that it\u2019s starting soon, how to participate and join in <\/strong>by tweeting about it. You can also link to your presentations and videos. Twitter can help direct people\u2019s attention to your events.<\/p>\n <\/p>\n Offer solutions to those who are struggling with something in your field of expertise. Share your ideas internally in a very efficient manner and broadcast links and headlines that can drive traffic to your website.<\/p>\n <\/p>\n Twitter allows you to share the latest news and events related to your business in 140 characters. Set up a Twitter feed for the specific purpose of notifying customers when new products come in. You can use this free platform to inform event participants and highlight what\u2019s special. Sharing valuable information and useful tips helps you build a strong web presence and gain visibility on the Internet.<\/p>\n Twitter can be used to direct traffic to your websites. You can share information that is useful for prospective clients or employers to enhance your reputation. Avoid hard-sell tactics: focus on building relationships. Don\u2019t be afraid to take full advantage of Twitter and <\/strong>gather information about what customers, competitors and others are saying about your business.<\/p>\n1. Expand Your Network<\/h5>\n
2. Share Expertise To Build Credibility<\/h5>\n
3. Highlight What\u2019s Special<\/h5>\n
4. Look For Leads On Twitter<\/h5>\n