{"id":3694,"date":"2011-03-17T23:05:40","date_gmt":"2011-03-18T06:05:40","guid":{"rendered":"http:\/\/www.bspcn.com\/?p=3694"},"modified":"2011-03-17T23:05:40","modified_gmt":"2011-03-18T06:05:40","slug":"less-is-more-creative-and-inspiring-minimalist-print-ads","status":"publish","type":"post","link":"http:\/\/localhost\/wordpress\/2011\/03\/17\/less-is-more-creative-and-inspiring-minimalist-print-ads\/","title":{"rendered":"Less is More: Creative and Inspiring Minimalist Print Ads"},"content":{"rendered":"
Collected by Aquil Akhter<\/a><\/p>\n We\u2019ve all become aware of how important advertisements can be to help put any company\u2019s message across. Many ads contain a lot of content as well as colour even though this is not<\/em>a must. In fact, a simple ad can also do wonders \u2014 given that it carries a particular strong message. Take a look at these ads and share with us your opinions on minimalist designs!<\/p>\n Feel free to pass by our recent collection on more effective<\/a> ads to boost your inspiration.<\/p>\n CNN: Net<\/a> – This minimalist ad illustrates CNN\u2019s strong network saying that there is no story that can escape from the CNN network:<\/p>\n <\/a><\/p>\n Dig2go Glasses<\/a> \u2013 This uniquely designed ad for Dig2go audiobooks suggests that Dig2go audiobooks allow listeners to read with their ears:<\/p>\n <\/a><\/p>\n Black Ribbon R.I.P. Michael Jackson<\/a> – A wonderful example of a minimalist ad by MTV that represents the legendary singer Michael Jackson\u2019s legs through a ribbon:<\/p>\n <\/a><\/p>\n Olay: The \u2018Undo\u2019 Effect<\/a> – This ad brings to mind that Olay skin products can \u2018undo\u2019 the effects of aging. Creative use of Ctrl + Z:<\/p>\n <\/a><\/p>\n LA Bicycle: Folding bike<\/a> – A folded sheet of white paper is a symbol of the simplicity of collapsing and constructing the cycling machine. A great example of minimal simplicity:<\/p>\n <\/a><\/p>\n Stairs : Parents Say \/ Children Do<\/a> – A simple and creative use of colors and composition that embodies a health care plan for children:<\/p>\n <\/a><\/p>\n Columbia: Shades<\/a> \u2013 The Prolam Y&R Santiago advertising agency has creatively illustrated this minimalist ad of titled shades for Columbia\u2019s clothing and footwear:<\/p>\n <\/a><\/p>\n ATM: Connecting the City<\/a> – This creative ad clearly represents the concept of ATMs being capable of \u2018connecting the city\u2019 with the help of a puzzle:<\/p>\n <\/a><\/p>\n Lego: Tank<\/a> – This minimalist ad shows that real objects can be created by LEGO toys by showing a shadow of a tank:<\/p>\n <\/a><\/p>\n CNN Turk: Lightning<\/a> – This creative piece of advertisement shows that 99% of the weather reports by CNN are accurate:<\/p>\n <\/a><\/p>\n Micro 16 GB USB Flash Drive<\/a> – This visually alluring minimalist ad suggests that a relatively large amount of data can be stored in a SanDisk Flash Drive:<\/p>\n <\/a><\/p>\n Subaru Impreza STI: Scars<\/a> – A truly unique concept for a car ad that does not feature the vehicle itself, rather just shows the stitched-up road that has been apparently damaged by the \u2018unkind\u2019 wheels of the Subaru Impreza:<\/p>\n <\/a><\/p>\n Assault in Israel: Two Seconds to Spot<\/a> – The excellent use of negative spacing demonstrates the hand of a criminal holding the neck of a girl:<\/p>\n <\/a><\/p>\n Canon: There\u2019s More Under Water<\/a> – Simple and effective use of color palettes and the shape of a whale represent that there is more to see under water:<\/p>\n <\/a><\/p>\n FedEx: Statue of Sugarloaf<\/a> – Another great concept portrayed with the help of minimum elements. This ad features two statues colored with the FedEx purple and orange colors:<\/p>\n <\/a><\/p>\n Nestl\u00e9 Kit Kat: Vuvuzela<\/a> – The controversial horn used in the FIFA World Cup 2010 has been featured in this ad \u2014 communicating the concept \u2018Break a vuvuzela, have a Kit Kat\u2019:<\/p>\n <\/a><\/p>\n CNN International<\/a> – A simple and easy way to relate CNN\u2019s concept to get a story behind a story:<\/p>\n <\/a><\/p>\n Garden Cafe: Opening<\/a> – Opening of Garden Cafe is being represented in this ad with a handle of a mug:<\/p>\n <\/a><\/p>\n MasterCard Canada: Darkness<\/a> \u2013 This darkness ad was served up to the hungover masses in morning papers on New Year\u2019s Day:<\/p>\n <\/a><\/p>\n McDonald\u2019s: Medium<\/a> – The menu in McDonalds in Israel has changed to less calories and fat and so the M represents a healthy diet:<\/p>\n <\/a><\/p>\n Levis Slim Jeans<\/a> – This minimalist ad signifies that Levis Jeans simply cannot get any slimmer:<\/p>\n <\/a><\/p>\n BMW<\/a> – This BMW ad is quite clever in having swapped the \u2018M\u2019 and \u2018W\u2019 to convey the message efficiently:<\/p>\n <\/a><\/p>\n Tzomet Sfarim Bookstore: Faceabook<\/a> – This ad signifies the importance of reading a book and encourages people to disconnect from Facebook and the internet overall:<\/p>\n <\/a><\/p>\n Volkswagen Snow Tires: Crystal<\/a> – This minimalist ad represents that Volkswagen\u2019s snow tires have significantly improved their grip in winter:<\/p>\n <\/a><\/p>\n Orbits: Small<\/a> – A straightforward ad for a device that shows you can start your car from a distance:<\/p>\n <\/a><\/p>\n 95% Advertising Academy: D&AD<\/a> – A cool iceberg aesthetic is used in this visually pleasing design:<\/p>\n <\/a><\/p>\n Smoke it Outside<\/a> – This ad highlights the restriction of smoking inside pubs, clubs and restaurants from the 1st of July 2007:<\/p>\n <\/a><\/p>\n Listerine: Ashtray<\/a> – With the minimal usage of elements this ad successfully portrays the message of the product:<\/p>\n <\/a><\/p>\n Zoo Bucuresti<\/a> – This ad promotes love for the Bucharest Zoo by portraying a lipstick kiss with a bear\u2019s muzzle:<\/p>\n <\/a><\/p>\n Bosch Electric Screwdriver: The Fly<\/a> – This ad represents that Bosch cordless drills are pretty much faster than you think:<\/p>\n <\/a><\/p>\n Listerine: Fish<\/a> – Listerine\u2019s breath-freshening effects are being reflected by this speech bubble design:<\/p>\n <\/a><\/p>\n Jeep: Bushman & Eskimo<\/a> – This minimal ad represents that the 4\u00d74 is appropriate for adventures at all ends of the Earth:<\/p>\n <\/a><\/p>\n WWF: Shark<\/a> – This WWF ad illustrates a game of fish and food to represent how important it is to consider the dying out of certain species:<\/p>\n <\/a><\/p>\n Coca-Cola Light Lemon: Lemon Peel<\/a> – Another simple yet creative minimalist ad that only uses a twisted lemon peel forming the characteristic shape of Coca-Cola\u2019s standard typeface against the plain background:<\/p>\n <\/a><\/p>\nMinimalist Print Ads<\/h5>\n