{"id":4779,"date":"2012-01-15T01:31:27","date_gmt":"2012-01-15T08:31:27","guid":{"rendered":"http:\/\/www.bspcn.com\/?p=4779"},"modified":"2012-01-16T02:03:17","modified_gmt":"2012-01-16T09:03:17","slug":"how-to-make-money-doing-what-you-love-on-the-internet","status":"publish","type":"post","link":"http:\/\/localhost\/wordpress\/2012\/01\/15\/how-to-make-money-doing-what-you-love-on-the-internet\/","title":{"rendered":"How to make money doing what you love on the Internet"},"content":{"rendered":"
Written by thenextweb<\/a><\/p>\n From rags to riches, from trailer parks to white mailboxes, the climb is all part of the \u201cAmerican Dream.\u201d But this dream\u2013\u00a0the equal opportunity to achieve success and prosperity from one\u2019s hard work\u2013 is really more human than just American and its ethos has never been so tangible as in the early days of the\u00a0Internet. And yes, dear reader, we are still in its early days\u2013very early days.<\/p>\n While the global economy has slowed in recent years, taking its toll on the job market, entrepreneurs and creative types are finding a competitive advantage online. And I\u2019m not talking about traveling to China and re-selling Nike sneakers on eBay. I\u2019m referring to chefs hosting supper clubs, mom and pops selling baked goods, designers building online stores; professionals becoming educators; and people fulfilling their dreams while connecting to a larger audience than was ever before possible.<\/p>\n eBay<\/a>, which was founded in 1995, exploded over the past two decades as an epic marketplace for people to build their businesses online.\u00a0And in more recent years,Etsy<\/a>, which was founded in 2005, has 1.4 million active shops on its platform and has spurred an online revolution for creative entrepreneurs.<\/p>\n \u201cAt Esty, we encourage people to pursue their passions, not just strive for a quick buck. We try hard to avoid giving the impression that instant riches will easily be yours if you open an online shop. In the end, it\u2019s much more rewarding to put in hours for something that you care about, even if you don\u2019t end up making a lot of money from it. The value proposition goes far beyond that,\u201d says Etsy\u2019s Adam Brown.<\/p><\/blockquote>\n As for sellers who make a living on Etsy, you\u2019ll find plenty of great stories in the company\u2019s\u00a0Quit Your Day Job series.<\/a>\u00a0Now, let\u2019s take a look at a few under-the-radar startups that are making powerful moves to change the way inspired entrepreneurs can make money doing what they love on the Internet.<\/p>\n Entrepreneur Jonathan Marcus, who\u2019s the founder of\u00a0the all-new Flavors.me<\/a>,\u00a0launched<\/a>\u00a0Goodsie<\/a>\u00a0in\u00a0May 2011 of this year to bring simplicity to the e-commerce space.\u00a0If you\u2019ve ever tried to sell something online, you know how much of a challenge that can be. You either have to deal with website plug-ins that are difficult to master or end up using third-party sites that offer limited control and customization. These barriers to entry can be too high to climb for the mom and pop\u00a0online\u00a0shop. Goodsie is both easy to use and it\u2019s elegant.<\/p>\n Louisa Conrad and Lucas Farrell started\u00a0BigPictureFarm\u00a0<\/a>on Goodsie in the fall of 2010 to sell the most delicious handmade, farmstead goat milk caramels ever. The secret ingredient is their milk, supplied by their very own herd of Saanens and Alpines that live healthy and happy lives browsing the rich pastures and leafy woodlands of their farm in Townshend, Vermont.<\/p>\n <\/p>\n In music,\u00a0Skrillex<\/a>\u00a0has been the breakout star of 2011 on Goodsie. The artist was nominated for 5 Grammy\u2019s, the same number as Lady Gaga and Katie Perry combined. His team has been using Goodsie for merchandise sales since its early beta and is now rolling it out to other artists on Skrillex\u2019s label, like Porter Robinson, Zedd and 12th Planet.\u00a0Louisa and Lucas love farming and Skrillex loves making music \u2013 Goodsie helps them both earn a living while pursuing their respective crafts and passions.\u00a0Today, Goodsie has 1,000 active, paying sellers, and is growing 20% month-over-month.<\/p>\n Subscription service startups<\/a>\u00a0were hot this year.\u00a0There\u2019s Birchbox for makeup, Lollihop for health food, Bluum for new moms, Guyhaus and Hoseanna for staples like hosiery and\u00a0deodorant,\u00a0BarkBox for dogs\u2026 the list goes on. In July of this year, the folks at\u00a0Disrupto<\/a>, a trendy digital product agency in New York City,\u00a0launched<\/a>\u00a0Memberly<\/a>,\u00a0a platform that helps individuals and small businesses run their own subscription programs.<\/p>\n \u201cWe\u2019re starting to see a revival of consumers interacting with people they know, people who have an expertise. And that is really exciting. People are curating and selling products with their knowledge and expertise.\u00a0It\u2019s never been easier making a living doing what you love,\u201d\u00a0said Memberly co-founder Jack Cheng in a recent\u00a0interview with The Next Web<\/a>.<\/p><\/blockquote>\n <\/p>\n While Memberly is very selective about who it lets on its platform, three notable Memberly members include:\u00a0La Colombe Coffee<\/a>, an established retailer with 3-4 locations in New York City that\u2019s started selling coffee subscriptions similarly to other notable NYC startup Craft Coffee;\u00a0Umba Box<\/a>, a company that\u00a0curates handmade gifts; and\u00a0She Hit Pause Print Club<\/a>\u00a0where artist\u00a0Matt Schwartz \u0003takes large-format Polaroids, pulls apart the film and rubs the negatives onto watercolor paper, creating dreamlike transfers described by some as \u201cwalking into a memory.\u201d By subscribing to SHPPC on Memerbly, each quarter, you\u2019ll receive a different signed 4\u00d75? print, matted in 8\u00d710?, along \u0003with a collectible surprise\u2014hand-picked by Schwartz.<\/p>\n SideTour<\/a>\u00a0is a peer-to-peer marketplace of marketable serendipity.\u00a0The New York City based startup opens a window into someone\u2019s world and provides inspiring and talented hosts with a new storefront-like marketplace, much like Etsy did for artists. Since its launch out of the\u00a0TechStars<\/a>\u00a0incubator in October of last year,\u00a050 different people have used the platform to host experiences.<\/p>\n The most successful experiences have included:<\/p>\n <\/p>\n There\u2019s also:\u00a0Learn the secrets to buying wine worth your money<\/a>, which was such an awesome experience that I wrote about it\u00a0here<\/a>;\u00a0Enjoy a fireworks display on a private sailboat<\/a>\u2013a super successful experience over the summer;\u00a0Experience the last chance to test drive the Tesla Roadster in NYC<\/a>; and the ever popular dine with a\u00a0Banker-turned-Monk<\/a>\u00a0at an East Village monastery.<\/p>\n Skillshare<\/a>\u00a0is a community marketplace that enables users to learn anything from anyone, thereby democratizing learning. We\u2019re big fans of Skillshare here at The Next Web. In November of last year, I taught\u00a0a Skillshare class<\/a>\u00a0with Mashable\u2019s\u00a0Sarah Kessler<\/a>\u00a0on how to pitch to media. 40 people signed up! We donated all of the proceeds\u00a0to Raise Cache<\/a>\u00a0for HackNY.\u00a0CEO\u00a0Michael Karnjanaprakorn<\/a>\u00a0shares a couple of examples of people who\u2019ve made money doing what they love on Skillshare:<\/p>\n Programmer extraordinaire Avi Flombaum has made tens of thousands of dollars teaching on the Skillshare platform. In fact, he ended up quitting his job. Now, he teaches at night, and spends his days traveling around the world and working on his next startup. Here\u2019s a great video showcasing his story:<\/p>\n Another Skillshare teacher turned entrepreneur named Victoria wrote Mike this email last year:<\/p>\n All has been very well. I have been meaning to let you know that Skillshare enticed me to get my biz going in flowers, after my flower class that I taught! I specialize in creating on-brand weekly flowers for luxury and retail boutiques and corporate clients at\u00a0Flower Details<\/a>\u2026Thanks for the inspiration and the push!<\/p><\/blockquote>\n So far her business has been a success with clients including Equinox gym and Magnolia Bakery.<\/p>\n Quirky<\/a>\u00a0is a website that\u00a0enables people with bright ideas to become inventors without dealing with the financing, engineering, distribution or legalities associated with such an undertaking. On Quirky, which we first covered in our postHow to Effectively Crowdsource Product Design<\/a><\/em>, anyone can upload an idea for $10 and then anyone in the Quirky community, which now has over 155,000 members from over 100 cities, can respond to the design. The best designs become the \u201cproduct of the week\u201d and products that then secure enough buyers get a chance at production. When a product is complete and starts making money, 30% goes back to the Quirky community, a portion of it to the \u201cideator\u201d and the rest to those who commented on the design during the one week community vetting period.<\/p>\n Quirky was founded in 2009 by the now 24-year-old CEO and founder Ben Kaufman. Since then, the company has launched over 35 products sold, has 28 in production and a lot more coming down the pipe. To date, 264 inventors have been paid out on Quirky. One of Quirky\u2019s\u00a0success stories is from a young inventor named Jake Zien who invented\u00a0Pivot Power<\/a>, a pivoting power strip. The product, which has sold 185,567 units to date,\u00a0has earned\u00a0Zien $184,655.39.<\/p>\n <\/p>\n I bought this\u00a0Bobble Brush Toothbrush Stand<\/a>\u00a0for my roommate from Quirky since my Sonicare takes up quite a bit of sink real estate. I think it\u2019s pure genius. Might you have a bit of pure genius up your sleeve?<\/p>\n Remember how Mary Kay empowered stay at home moms to launch sales careers?\u00a0Chloe + Isabel<\/a>\u00a0is doing just that with fashion jewelry sales and the New York City startup is targeting young, entrepreneurial women. The\u00a0impressively backed<\/a>\u00a0startup is run by\u00a0Chantel Waterbury, who spent 14 years in corporate merchandising working with brands like Cartier, Tiffany and Co., and Van Cleef and Arpels.\u00a0How does C+I help people make money doing what they love?<\/p>\n \u201cChloe + Isabel is a place where smart, stylish women can discover and grow their entrepreneurial skills,\u201d says Waterbury. \u201cIt\u2019s the opportunity I wish I had when I first started my career as a young, ambitious woman with the goal of one day being my own boss! Chloe + Isabel offers a chance for women to start their own jewelry businesses, setup their own virtual boutiques, and choose their own hours. We\u2019re committed to encouraging and celebrating smart, creative women so they can kick-start their own careers on their own terms.\u201d<\/p><\/blockquote>\n If vintage clothing is your passion, look no further than\u00a0Market Publique<\/a>. MP is\u00a0the only community exclusively for vintage clothing sellers, so it\u2019s become a destination for buyers looking for fashionable vintage that do not want to sift through all the handmade items on Etsy or the knockoffs on Ebay.\u00a0MP curates the sellers, which are either invited or go through an application process, to ensure that everyone is in good company and the quaility of vintage and photography on the site stays high.<\/p>\n \u201cThis is very important to both sellers and buyers because it elevates vintage as a whole,\u201d says MP Founder Pamela Castillo. \u201cWhen you have people selling items photographed on the carpet or on a scary mannequin with an unbrushed wig, it perpetuates the stigma some people have of vintage being \u2018old clothes\u2019 or not fashionable. Our site is for great quality, stylish vintage that can integrate seamlessly into your everyday wardrobe.\u201d<\/p><\/blockquote>\n MP\u2019s tools, taxonomy and listing process is designed specifically for vintage, making it easier and quicker to list than on Ebay or Etsy, and easier to shop as well.\u00a0For example:\u00a0You can create a template easily<\/a>;\u00a0Use a bulk photo uploader<\/a>;\u00a0Edit photos in the browser<\/a>; and\u00a0schedule listings and relist automatically<\/a>.<\/p>\n Unlike Etsy, MP\u00a0advertises in many other fashion communities like Chictopia, Lookbook.nu and Fashism. The site also work with bloggers and has produced look books for\u00a0Thrifted & Modern<\/a>\u00a0and with\u00a0Liz Cherkasova of\u00a0Late Afternoon<\/a>.<\/p>\n <\/p>\n Everybody\u2019s Buying Vintage or shopEBV<\/a>\u00a0is one of the most active sellers on Market Publique. The shop auctions extremely affordable vintage clothing exclusively on Market Publique and has been incredibly successful with consistent listings and great photography. Castillo says the owner makes most of her income via Market Publique while maintaining a brick and mortar operation in Alabama.<\/p>\n \u201cThe first time a paying customer signed up at\u00a0Onepager<\/a>\u00a0was a great feeling of validation, relief and excitement,\u201d says co-founder Matt Shampine who\u00a0launched the service<\/a>\u00a0earlier last year. On the flip side, I\u2019m willing to be that the paying customer who signed up at Onepager also had a feeling of validation, relief and excitement. Like a Flavors.me for companies, Onepager helps people give their business an online presence in an affordable, effective and easy way.<\/p>\n \u201cThere is a gap between small businesses and technology. I\u2019m not even talking about social media; nearly half of small businesses in America don\u2019t have a website!\u201d says Shampine. \u201cSmall business owners are realizing that the web is how people discover new businesses and organizations, so the demand for a professional looking website has never been higher. We\u2019ve designed Onepager to be an elegant do-it-yourself platform that removes the need for extensive coding knowing, which saves small businesses time, stress, and money. All of us at Onepager grew up in small business families, so we think that\u2019s pretty cool.\u201d<\/p><\/blockquote>\n Since its launch in August, over 20,000 websites have been created on Onepager from a variety of businesses such as restaurants, real estate, non-profits, and consultants.<\/p>\n We are huge believers in the power of technology to feed creativity and new kinds of businesses. 3D printing in general and\u00a0Shapeways\u00a0in particular is exactly that kind of transformative technology. It is still not on the radar of most people. But that is rapidly changing.<\/p>\n –Fred Wilson<\/a>\u00a0of Union Square Ventures<\/p><\/blockquote>\n While technically not \u201con the Internet\u201d, 3D printing startup\u00a0Shapeways<\/a>\u00a0is a great example of how new technologies can help you make money doing what you love. The growing Shapeways community \u2013 comprising\u00a0over 100,000 designers, makers, hackers, enthusiasts and shoppers \u2013 proves the widespread demand for personalized products is on the rise. Since the company\u2019s launch in 2008 it\u2019s printed nearly 1 million 3D products.<\/p>\n <\/p>\n It seems 3D printing is really heating up as Shapeways shop owners earned over $270,000 in revenue in 2011 alone, compared to $100,000 from its launch in 2008 through April 2011.\u00a0In 2011<\/a>, Shapeways printed over 750,000 individual products and delivered them to people around the world.\u00a0There are now over 4,400 shops on Shapeways, and several designers are making a living selling 3D printed products. A couple great examples are:<\/p>\n Kickstarter<\/a>\u00a0is\u00a0a funding platform for artists, designers, filmmakers, musicians, journalists, inventors, explorers and other creative types that is not only an incredible startup in its own right but it has the unique ability to spawn other start-ups. Founded in April 2009 by Perry Chen, Yancey Strickler, and Charles Adler, the site is undoubtedly one of the coolestgrowing businesses in New York City<\/a>.<\/p>\n Since its launch, more than 16,500 projects have successfully met or exceeded their funding goal to-date with more than $130 million dollars pledged to projects. Of those projects there are 16\u00a0film projects that have used Kickstarter to find funding and build an audience that will premiere at Sundance later this month (that\u2019s about 10% of the festival\u2019s slate of films).\u00a0There were even 3 film projects that have been shortlisted for Academy Award consideration.<\/p>\n <\/p>\n Recently,\u00a0The Printrbot<\/a>\u00a0project blew past its $25,000 goal and reached more than $830,000.\u00a0Check out the most significant moments of 2011 on Kickstarter\u00a0here<\/a>.<\/p>\n Other great sites that we\u2019d like to mention include:\u00a0Create My Chocolate<\/a>, which lets you create and sell your own bar of chocolate;\u00a0Stella & Dot<\/a>, which is similar to Chloe & Isabel but for stay-at-home moms;\u00a0startups\u00a020X200<\/a>\u00a0and\u00a0Artsicle<\/a>\u00a0help artists turn their work online;\u00a0Stitch Labs<\/a>, a design-focused fully integrated business management suite for the SMB market,\u00a0helps users hold the many different aspects of a manufacturer or wholesaler\u2019s business together;\u00a0Shopify<\/a>,\u00a0an online software-as-a-service eCommerce platform that\u2019s enabling entrepreneurs to create new online businesses (check out\u00a010 online stores building their businesses with Shopify<\/a>);\u00a0and don\u2019t miss the San Francisco based crowdsourcing\u00a0phenomenon\u00a0IndieGoGo<\/a>.<\/p>\n Now, you have a few new tools. Roll up your sleeves and the rest is up to you! Let us know if you need any help getting started in the comments.<\/p>\n Finding work you love is very difficult. Most people fail. Even if you succeed, it\u2019s rare to be free to work on what you want till your thirties or forties. But if you have the destination in sight you\u2019ll be more likely to arrive at it. If you know you can love work, you\u2019re in the home stretch, and if you know what work you love, you\u2019re practically there.<\/p>\n -Paul Graham,\u00a0How to Do What You Love<\/a><\/p><\/blockquote>\n Full disclaimer: This post was written while making money doing what I love on the Internet.<\/p>\nGoodsie: Ecommerce made easy<\/h3>\n
Memberly: Subscription services<\/h3>\n
SideTour: Experience marketplace<\/h3>\n
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Skillshare: Education<\/h3>\n
Quirky: Product innovation<\/h3>\n
Chloe + Isabel: Jewelry sales<\/h3>\n
Market Publique: Vintage fashion<\/h3>\n
Need a website? Check out OnePager<\/h3>\n
Shapeways: Make money with 3D Printing<\/h3>\n
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Need Funding? Try Kickstarter<\/h3>\n